Fashion Tech Week NY 2017 “All About The Shoe”

On the evening of Monday September 18th, we hosted Fashion Tech Week NY 2017's All About The Shoe event. Fashion Tech Week follows Fashion Week every year, and focuses on the design and technology aspects of fashion. This event highlighted the shoe designs of Aya Feldman and Jayda Hany. 

To further the correlation between fashion, tech, design and automotive, we wrapped two M4s with liveries inspired by the shoe designs of Aya and Jayda. After remaining under-cover and being teased on our social media platforms for three weeks, the cars made their debut Monday night. 

Take a look at this awesome video shot by Mike Lumentut (@r.ego on Instagram) 
To stay up-to-date on everything BMWNYC is doing on social, be sure to follow @bmwnyc on Instagram, like BMWNYC on Facebook and subscribe to BMW NYC on YouTube. 

Stay tuned for information on our next event!
Photos by Justin Vincent (@justinvincent_photo)