BMW of Manhattan

555 W 57th St Directions New York, NY 10019

  • Sales: (877) 855-4607
  • Service: 877-760-0883
  • Parts: 877-891-4773

Genius Picks

Specialty Vehicles Picked By Our BMW Geniuses

Here at BMW Of Manhattan, we will get a vehicle in with such distinctive features that it stands out from the rest. Our BMW Geniuses have a keen eye for such specialty vehicles and, understandably, would like to highlight them. These Featured BMWs have been customized with the perfect blend of styling and performance that would drive any enthusiast wild. See our Geniuses most recent picks below!
M2 Performance Edition

The M2 has been labeled one of best M-cars in recent history. It is the perfect blend of size and performance. The Performance Edition dials the pint-size performance package up a notch. Equipped with M Performance coilovers from the factory, the M Performance exhaust, and manual seats, the purpose of this M2 is clear: Focus on the task at hand - driving. To reinforce this, this particular car is equipped with the optional DCT 7-speed transmission. Performance Efficiency. Only 150 are so equipped. Get yours now.

440i xDrive Gran Coupe Individual
Stock# 171679
VIN# WBA4E5C34HG810916

ALPINA makes some of this most luxurious, performance oriented BMWs. Our European friends benefit from Alpina's expert ability to combine both across a variety of platforms - everything from the 3-series to the 7-series received the Alpina treatment.  What if the Alpina B6 is just a bit much, but you still crave the sumptuous Merino leather interior and Alpina-esque performance in a smaller package?

Introducing our 440i xDrive Gran Coupe Individual. Taking the best bits from BMW's Individual program, this 440i has style to spare: Golden Brown Extended Merino leather with black leather dashboard and Tanzanite Blue Metallic Paint. Performance wise, this ticks all the necessary boxes - Track Handling Package gets you M Performance brakes and Adaptive M Suspension. Driver Assistance and Driver Assistance packages ensure you and yours are safe.
Signal Green & Imola Red M4 Competition Package
Stock# 161682 (RED), Stock# 161563 (GREEN)

By now you have read about the optional Competition Package for the M3 and M4: Horsepower bump to 444hp, retuned Adaptive M Suspension, 20" wheels, lightweight seats, and a black-tipped Sport exhaust. It takes an already stellar machine, and adds some spice, further stretching the M3 and M4 from it's competitors in handling and driving dynamics.

We added our own flavor to this spicy mixture: BMW Individual Paint. First we wanted visual pop, a color that makes the M4 stand out shortly after the Sport exhaust announces the car's presence. We chose Signal Green.  We threw the bulk M Performance Catalog at the car - Carbon Fiber front splitter, Carbon Fiber spoiler, Side Blades, Carbon Fiber mirrors and the M Performance Analyzer, among other items.
We followed up Signal Green up with a classic BMW color from the E46 and E39 chassis cars of the late 1990s, Imola Red. And it looks STELLAR on the M4.

Singapore Grey M6 Convertible
Stock# 160404

The M brand has always been about Performance and Luxury. The proverbial "having your cake and eating it too." Not only do the current crop of M cars exemplify this mantra, but that turn up both components to 11. Especially when you add the optional Competition Package and Individual Leather as this M6 Convertible is so equipped.  Long considered one of BMW's most attractive designs, this M6 has is not just a pretty face, but beautiful within as well, with virtually every surface wrapped in fine Amaro Brown Merino leather.

And with the weather finally breaking, and Summer just around the corner, what better time to drop the top, look the part inside and out, and put your foot down to listen to the twin-turbo V8 sing all the way to redline.

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BMW of Manhattan

555 W 57th St
Directions New York, NY 10019

  • Sales: (877) 855-4607
  • Service: (877) 760-0883
  • Parts: (877) 891-4773


  • Monday 9:00AM - 7:00PM
  • Tuesday 9:00AM - 7:00PM
  • Wednesday 9:00AM - 7:00PM
  • Thursday 9:00AM - 7:00PM
  • Friday 9:00AM - 6:00PM
  • Saturday 10:00AM - 5:00PM
  • Sunday Closed